Netflix, Hulu, and Amazon Prime Video subscribers are hitting 'pause' instead of canceling altogether
"Pausers" are people who temporarily quit a streaming service only to rejoin later. I admit to doing this with Hulu — and our ...
Mint40m
A new streaming customer emerges: The subscription pauser
New data from subscription analytics provider Antenna offer a deeper look at the habits customers are developing as services like Netflix, Disney+ and Apple TV+ become the go-to way of watching TV in ...