Best Buy isn't waiting for Black Friday to roll out hundred-dollar discounts on some of the most-wanted and top-rated tech. Take this Sony Bravia 8 OLED 4K TV that's at Best Buy for $1,399.99 (was $1,699.99).

Many of the best OLED TVs you can buy are at their lowest price ever. Most of these sets are new for 2024, but there are a couple of diamonds in the rough from last year that I highly recommend. Bear in mind that prices and stock can change on a moment-to-moment basis.

The Samsung Frame TV, which our experts dubbed the best frame TV, is $700 off, and the Samsung QLED QN90D, which they named the best premium LED 4K TV and the best TV for bright spaces, is 40% off. Our experts say this LG evo C3 (28% off) is the best overall 4K TV —and the LG evo C4 (over $1,000 off!) got a best OLED TV nod.