And as the buzz made rounds of a potential collaboration with the "Levii's Jeans" singer, social media users quickly began circulating billboard ads for a Beyoncé and Levi's Jean

Levi Strauss hinted that a collaboration with Beyonce may be on the horizon, while CEO Michelle Gass reportedly postponed the retailer's target of reaching $9 billion to $10 billion in annual sales to beyond 2027.

Several of the photos and captions seem to reference the 1985 Levi's "Launderette" ad featuring model Nick Kamen. In the commercial, set in the '50s, Kamen enters a laundromat, removes his jeans to wash them and catches the attention of two women pretending to read newspapers.

One of America’s most beloved brands is tapping into one of culture’s brightest stars. Levi’s has announced a Beyoncé collaboration.

Word of the Beyoncé x Levi's Collaboration arrived via a red illustration on the Levi's Instagram account, shared Sept. 23, 2024. The graphic shows the silhouette of a cowgirl on top of a horse—almost exactly like Beyoncé's pose on the Cowboy Carter cover.

Beyoncé Knowles-Carter is taking her cowboycore influence one step further and collaborating with Levi’s jeans, if the denim brand’s latest tease is anything to go by. Earlier this week, Levi’s hinted it’s working with the Cowboy Carter singer in a series of posts on its Instagram account,

Denim is back in the spotlight after Levi Strauss, the company behind Levi's blue jeans, hinted at a possible collaboration with Beyoncé in a social media post this week. The international star has a song on “Cowboy Carter,